Who we are
Snowplus is the world’s leading independent vape brand. Snowplus products are designed in-house, developed in our state-of-art R&D centers, and manufactured in one of the largest e-cigarette factories in the world.
We are a bold, dynamic vape brand that prioritizes consistent quality in our products, partnerships, and ourselves.
Our mission is to deliver innovative, high-quality, and satisfying tobacco replacement solutions to adult smokers worldwide, thereby empowering them to change their lives for the better.
We aim for a healthier, smoke-free future.
A global challenge of smoking
Every year, millions of individuals and families suffer from the debilitating health effects of tobacco smoke and second-hand smoking. According to the World Health Organization, tobacco use leads to over 7 million deaths per year globally. No other single preventable cause of death or disease rivals the combustible cigarette.
Currently, over 70% of the 1.3 billion tobacco users worldwide lack the necessary tools needed to quit successfully. Without cessation support, only 4% of attempts to quit tobacco will succeed.
Smokers face many obstacles in moving towards a less health-impactful lifestyle. Understanding the challenges these individuals face, we asked ourselves, "is there a way to consume nicotine without the struggles?"
Where we come in
Snowplus has developed a smart alternative for tobacco users, delivering a product that's simple, enjoyable, and most importantly, less harmful than combustible cigarettes*.
High-quality products form the cornerstone of the Snowplus brand.
All Snowplus devices are created using top-tier materials and ingredients, while strict quality control and testing ensure a safe and user-friendly product. The result is a beautifully crafted device that makes giving up traditional cigarettes simple and easy.
*According to Public Health England, vaping is 95% less harmful than smoking